Path: Community Settings >> Engagement  >> Campaigns >> Manage Campaigns

A private campaign is only visible to certain users who are invited to participate. This is controlled by the administrator of the community.
Private campaigns are achieved by adding user group which allows them to view and participate in the ideas of the campaign/s to which they are given access to.
Note: Private Campaign are by default visible to all the Global Moderators and Campaign Moderators of that particular campaign, irrespective of assigning a role or invitation.
How to make a campaign private: 

  1. Create groups before campaigns are made 'Private'. Help Article:
  2. The Private campaign switch is seen while adding a new campaign or editing an existing campaign. When this switch is set to ON, the administrator sees the following setting.

A) Accept Ideas from Unauthorized Members :  When 'ON' , the users who are not authorized to participate in the private campaign (meaning they are not assigned to the group authorized to participate in the campaign) would be able to select the campaign under idea submission page to submit the idea in it though the campaign name will not be visible to them under 'Active Campaigns' list on the right panel of the home page. Thus they will only able to submit idea in the private campaign but  viewing / voting / commenting on these ideas will be possible.

The screenshot below shows an unauthorized member is able to choose and submit the idea under the Private campaign 'University'.

However he has no way access to the campaign since the campaign name "University" is not visible to him under the "Active Campaigns" on the home page.

B) Receive Thank you e-mail for Idea Submission: When a member not part of the private campaign submits an idea in it, he will receive a thank you email notification to acknowledge the submission. NOTE: 'Receive thank you e-mail for idea submission' will be displayed only after we enable 'Accept Ideas from Unauthorized Members'.

C) Authorized Groups :
The administrator can switch ON and authorizes the community groups to participate in the private campaign.
Administrator need to turn ON the switch for groups which he wish to allow to participate in this private campaign. Help Article on creating groups:

Private Campaign - Notifications 

Updates / notifications for Private Campaigns are included in the Digest emails. A member of Private Campaigns should take care not to share such digest emails with other users .
A precautionary message saying " This email includes ideas from Private campaign, Please don't share this email with others " is included in the digest emails. 

Notifications can be set from Community Settings >> General Settings >> Email & Notifications >> Digest Emails >> Include ideas from Private Campaign in Digest Notification.

NOTE: Ideas from Private campaigns cannot be shared via 'Email idea' option with the unauthorized members.

To know about now to fully setup a campaign, see help article:

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